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Hello this isn't your pw rep nor loyici this is yvonne who sadly somehow i don't know how ended up going for the PW LECTURE someday. Oh yeah I lost at oyapehyasom. Anyway so I took notes and here they are, and at first I thought I'd just scan but I thought I better type out cos my handwriting not very nice, quite not nice actually, and people with good handwriting generally can't read people with not so good handwriting while the latter can always read the latter, so I just typed it out. Which should be a good idea cos I had to squit at some words when I was typing so lucky all of you.
I realised I tend to ramble when I blog ah.
This isn't even my blog oh dear.
Okay anyway this is just what some people from some museum gave a talk on, about how to plan an EVENT, like weird things that nobody thinks of but we should, and good thigns we should all write in our report to show we are a cut above the rest and stuff, but if everyone does it then I dont know lah okay never mind. Uh, here it is.
PHASES TO PLANNING AN EXHIBITION 1. identify the needs/gaps · these needs to be addressed as part of your exhibition proposal 2. brainstorm ideas for engagement 3. working out details · what exactly do you want to achieve? o Aims of exhibition o Target audience o Ensuring perfect match between above · How exactly are you going to achieve your aims? o Obvious things: exhibits, location, time (of the year) o Not so obvious: theme/focus/image. Publicity. Security. Sponsorship. “see-no-touch” vs “hands-on”. Hitting all the spots · How do you find out if you have achieved your aims? o Feedback and review BUDGET (put intable form in report) · Remember that money doesn’t fall from the sky · Possible area that would incur costs o Rental of venue (open air requires legal license, remember) o Equipment, materials for exhibition o Rights to use music/films/photos o Hiring of personnel (not just “ask for volunteers”) o Advertising, publicity o Prizes (if there is contest component) · Funding options o Collaboration with relevant bodies o Ticketing of event o Rental of space within event o Fund raising PUBLICITY: a tool in itself for addressing objectives, providing preview, making event accessible to target audience · Who are you publicising to? · Does mode of publicity tally with target audience? o Eg students, business magazine? General public, witty ad? · Pitching publicity at different angles · Duration o Remember that magazine ad slots require ½ year in advance, MRT 2-3 weeks · Forms · Factors to consider o Cost o Sustainability o Time frame for different mediums 4 Implementation:towards creating an unique experience · Again, what is the objective of your project? · Can you create an unique perspective/angle/theme so people will come? o Festival/lifestyle/community project · How do you engage people? o Touchscreen interactive system/computer terminal o Multisensory devices: 5 senses o Competitions/ educational/interactive games o Physical, spatial design/set up to create mood eg fear o Presenting information in the form of a story o Others: comic strips in glass windows · Other concerns o Accessibility of info o Spatial arrangement, security o Reliability of info · 5 Feedback and review · Why the need? To o Check if event objectives have been met o Access visitor response o Glean learning points eg roadblocks, difficulties (write this in the written report, its good for you) o Identify follow-up opportunities · How? o Post event activity o Informal monitoring eg blogs o Visitor response tools o Visitor reflection activities eg big space after exhibition for people to doodle Where to go from here? o Revisit event proposal o Check for gaps in proposal o Apply ideas at various stages o Virtual visits of good exhibitions o Develop ideas, reflect in written report o Remember, it’s a package deal, link all areas-.- |