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Post-Advertising
defining what comes Next
Created on 2006-01-15 07:03:16 (#9262800), last updated 2006-01-15
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"What does Post-Advertising look like, feel like, smell like? How will we know what is Post-Advertising when we see it? These are the small questions that clients are now looking for answers to. The big question they already know the answer to. What is Post-Advertising? Any meaningful marketing messaging that can compel the customer to begin or maintain an ongoing product relationship. Period. In other words, anything that works."
-- Harry Webber, MadisonAveNew
-- Harry Webber, MadisonAveNew
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