From the mouths of trust fund babes ([info]lickmypucci) wrote in [info]ohnotheydidnt,
@ 2007-03-29 17:16:00
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SJP gets Bitten
Oprah Winfrey's power to publicize an author, a star or a designer is legendary, so naturally she was promised an exclusive on the unveiling of Sarah Jessica Parker's new Bitten line for mass chain retailer Steve & Barry's. But last week, Gawker founding editor Elizabeth Spiers' new blog site, Fashionista, published photographs from a password-protected area of a preliminary Bitten Web site intended only for long-lead-time monthly magazines. When attorneys from Steve & Barry's requested Fashionista remove the photos, it did, but by then dozens of other blogs had already posted images, giving plenty of potential customers the chance to put in their two cents.

"I always thought SJP had great personal style, now I see she had a great personal stylist! They look a lot like those clothes she modeled for those Gap ads she did a while back, especially those cuffed jeans!" said one commentator on Fashionista.

On other sites, readers praised the "Sex and the City" star for making affordable fashion for the masses instead of inking a potentially more lucrative contract elsewhere. Parker has said she was drawn to the low-cost retailer because she grew up one of eight children in a family that faced financial difficulties.

The next day, Fashionista blogger Faran Krentcil received an anonymous e-mail from a tipster who claimed to work with the Bitten team and said they are trying to redesign the pieces. The e-mailer speculated the change-up had perhaps been prompted by the online storm of criticism. A few hours after Fashionista published the photographs, the password-protected area of the Bitten Web site disappeared, so the images are no longer available to the press.

"We are not changing a thing in the line," said Howard Schacter, chief partnership officer for Steve & Barry's. "We are incredibly excited about it. The Bitten line is several hundred pieces, we're thrilled with it, and nothing is being changed or added as a result of anything that's transpired over the last few weeks." He acknowledged an unnamed media outlet was promised an exclusive — and still has it — but declined to specify further. A spokeswoman for Harpo Productions, Winfrey's production company, said the Sarah Jessica Parker line will be on the show but said she did not have a confirmed air date.

source


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[info]basketcasey15
2007-03-29 09:44 pm UTC (link)
I don't know what Sarah Jessica's personal style is really like, but there's no possible way for anything at Steve and Barry's to be fashionable. Everything there is $7 a pop.

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[info]joantastic
2007-03-29 09:49 pm UTC (link)
I wanna see the pics...

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[info]louvigilante
2007-03-29 10:02 pm UTC (link)
what's steve and barry's...

sounds like an ice cream shop.

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[info]goosh_betheh
2007-03-29 10:03 pm UTC (link)
SJP seems so utterly likable. And yet, I'm really not interested in Bitten at all, and somehow I think I may be the demographic.

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[info]princessbunny
2007-03-29 10:10 pm UTC (link)
This is cool. I love Steve & Barry's, it's so cheap.

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[info]thepooloftears
2007-03-30 12:00 am UTC (link)
having worked there, i can tell you there is a REASON everything is so cheap. and it's not good.

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[info]rescueme_fromme
2007-03-29 10:11 pm UTC (link)
lmao andrew dice clay said sjp's face looks like it's been in a war

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[info]dcdiva
2007-03-29 10:49 pm UTC (link)
Now, I love saving money on my clothes, but the only thing I will buy at Steve and Barry's is a college sweatshirt I don't want to pay 70 bucks for at the school bookstore. Otherwise, it's all cheap ass shit and falling apart.

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[info]lazyorbit
2007-03-29 11:01 pm UTC (link)
will her line be sold online? where at if it is, any one know?

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[info]amanda8501
2007-03-29 11:07 pm UTC (link)
lol....that blog is never getting lead times for any story now. Good way to screw your self over...

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Eh....
[info]tube_fiend
2007-03-30 12:21 am UTC (link)
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[info]yeslets
2007-03-30 05:38 am UTC (link)
i saw the preview thumbs on fashionista. they were underwhelming

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