mr_orgue ([info]mr_orgue) wrote in [info]gametime,
@ 2007-03-03 11:48:00
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Entry tags:gender issues

Sexist Imagery In Dragon Magazine
There's been a bunch of chatter going on in the RPG blog scene about sexism, particularly in its intersection with genre. I'm trying to work up a post on that now. As a sidelight, though:

Brand posted with extreme clarity about the depiction of women in gaming art, going into detail about one example image. In the comments there, he mentioned major RPG publication Dragon:

Magazines haven’t been impressing me a lot either — there was a run of sexy woman covers on Dragon mag about 8 months or so ago that was a standing joke among the teenagers at the FLGS. (They weren’t impressed, and they were teenage boys playing Magic.)


And I thought to myself, huh. I have been on-and-off with Dragon and missed that trend, but I don't doubt it - the latest issue even has a dude writing in enthusing about the cheesecake covers and asking for more.

And then I thought, how about I grab some issues and run some numbers? I happened to have the last three issues of Dragon nearby, so grabbed them. And then, since I have the Dragon archive CDs handy, I figured I’d do some five-yearly dipping in and out and get a whole run of numbers.

I divided images into two categories, “women with attitude” and “women as treasure type”, to come up with a percentage of "treasure type" images.

(This was all quick and subjective counting - someone else might get different numbers by evaluating some cases differently. I ignored all the comic strips and cartoons and images that were real small. If the woman showed lots of skin, I classed her as ‘treasure type’ even if she was fighting a dragon. Note that I didn't count total number of images, so I can't measure how prominent depictions of women are now compared to twenty years ago or whatever.)

Here's what I got. Each total is across three consecutive issues:

Advertisements:
2007 - 25%
2002 - 67%
1997 - 50%
1992 - 20%
1987 - 60%
1982 - 50%
1977 - (too few data points)

Advertisements seem to be all over the place. I would wager that the overall percentage of submissive/sexualised depictions of women in ads now is more or less what it was thirty years ago.

Editorial Illustrations:
2007 - 30%
2002 - 00%
1997 - 33%
1992 - 42%
1987 - 40%
1982 - 50%
1977 - (too few data points)

The editorial numbers, however, show a definite downward trend overall. The 2002 thing was a surprise to me - that was when D20 and 3rd Ed D&D were riding high, and Todd Lockwood's spiky new D&D imagery had swept out the Clyde Caldwell/Larry Elmore school of scantily-clad maidens. The actual numbers were, across issues 290-292, 10 depictions of women - of which none got my goat as submissive, sexualised or otherwise worthy of 'treasure type' classification. You don't get that result by accident. There was obviously a clear editorial direction in-house at Wizards which was being followed with some enthusiasm.

The reversion to form more recently is, presumably, a sign that a clear corporate/editorial steer on depictions of women has now gone, and it is left to the judgement of the art director.

Overall depictions of women:
2007 - 28%
2002 - 40%
1997 - 37%
1992 - 34%
1987 - 50%
1982 - 50%
1977 - (too few data points)

This is a positive trend overall. I don't know what proportion should be the target - I don't think it's right or reasonable to aim for zero - but at least there is a sign of change in the way the mainstream of the RPG hobby depicts women.

===

So, there's that. This was mostly done to please myself, and it would be a mistake to make any grand claims based on these numbers - but they're something to chew on, at least. And as a sidenote to this sidenote, one of the 1982 issues featured not one but two separate pieces attacking sexism in gaming.



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Showing My Work
[info]mr_orgue
2007-03-02 11:14 pm UTC (link)
3-issue summary, now
Ads: 12 women with attitude vs. 4 women as treasure type
Illustrations: 9 women with attitude vs. 4 women as treasure type
Overall Depictions: 21 to 8


Dragon 350 (December 2006)
Ads showing:
Women with attitude: 7
Women as treasure type: 2
Illustrations showing:
Women with attitude: 5
Women as treasure type: 3


Dragon 351 (January 2007)
Ads showing:
Women with attitude: 2
Women as treasure type: 1
Illustrations showing:
Women with attitude: 3
Women as treasure type: 1


Dragon 352 (February 2007)
Ads showing:
Women with attitude: 3
Women as treasure type: 1
Illustrations showing:
Women with attitude: 1
Women as treasure type: 0


========


3-issue summary, five years ago
Ads: 5 women with attitude vs. 10 women as treasure type
Illustrations: 10 women with attitude vs. 0 women as treasure type
Overall Depictions: 15 to 10


Dragon 290 (December 2001)
Ads showing:
Women with attitude: 3
Women as treasure type: 3
Illustrations showing:
Women with attitude: 6
Women as treasure type: 0


Dragon 291 (January 2002)
Ads showing:
Women with attitude: 1
Women as treasure type: 1
Illustrations showing:
Women with attitude: 2
Women as treasure type: 0


Dragon (February 2002)
Ads showing:
Women with attitude: 1
Women as treasure type: 6
Illustrations showing:
Women with attitude: 2 (in cover)
Women as treasure type: 0


========


3-issue summary, ten years ago:
Ads: 3 women with attitude vs. 3 women as treasure type
Illustrations: 14 women with attitude vs. 7 women as treasure type
Overall Depictions: 17 to 10



Dragon 236 (December 1996)
Ads showing:
Women with attitude: 0
Women as treasure type: 1
Illustrations showing:
Women with attitude: 5
Women as treasure type: 4 (inc cover)


Dragon 237 (mid-1997)
Ads showing:
Women with attitude: 2
Women as treasure type: 2
Illustrations showing:
Women with attitude: 3
Women as treasure type: 0


Dragon 238 (August 1997)
Ads showing:
Women with attitude: 1
Women as treasure type: 0
Illustrations showing:
Women with attitude: 6
Women as treasure type: 3 (inc cover)

========

3-issue summary, fifteen years ago
Ads: 8 women with attitude vs. 2 women as treasure type
Illustrations: 11 women with attitude vs. 8 women as treasure type
Overall Depictions: 19 to 10


Dragon 176 (December 1991
Ads showing:
Women with attitude: 3
Women as treasure type: 1
Illustrations showing:
Women with attitude: 3
Women as treasure type: 4


Dragon 177 (January 1992)
Ads showing:
Women with attitude: 3
Women as treasure type: 1
Illustrations showing:
Women with attitude: 5
Women as treasure type: 3


Dragon 178 (February 1992)
Ads showing:
Women with attitude: 2
Women as treasure type: 0
Illustrations showing:
Women with attitude: 3
Women as treasure type: 1

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[info]mr_orgue
2007-03-02 11:15 pm UTC (link)
3-issue summary, twenty years ago:
Ads: 4 women with attitude vs. 6 women as treasure type
Illustrations: 6 women with attitude vs. 4 women as treasure type
Overall Depictions: 10 to 10

Dragon 116 (December 1986)
Ads showing:
Women with attitude: 1
Women as treasure type: 2
Illustrations showing:
Women with attitude: 2
Women as treasure type: 1


Dragon 117 (January 1987)
Ads showing:
Women with attitude: 1
Women as treasure type: 2
Illustrations showing:
Women with attitude: 3
Women as treasure type: 1


Dragon 118 (February 1987)
Ads showing:
Women with attitude: 2
Women as treasure type: 2
Illustrations showing:
Women with attitude: 1
Women as treasure type: 2


========

3-issue summary, twenty-five years ago
Ads: 3 women with attitude vs. 3 women as treasure type
Illustrations: 4 women with attitude vs. 4 women as treasure type
Overall Depictions: 7 to 7


Dragon 56 (December 1981)
Ads showing:
Women with attitude: 1
Women as treasure type: 2
Illustrations showing:
Women with attitude: 0
Women as treasure type: 0


Dragon 57 (January 1982)
Ads showing:
Women with attitude: 2
Women as treasure type: 1
Illustrations showing:
Women with attitude: 2
Women as treasure type: 2


Dragon 58 (February 1982)
Ads showing:
Women with attitude: 0
Women as treasure type: 0
Illustrations showing:
Women with attitude: 2
Women as treasure type: 2

========

3-issue summary, thirty years ago
Ads: 0 women with attitude vs. 0 women as treasure type
Illustrations: 1 women with attitude vs. 1 women as treasure type
Overall Depictions: 1 to 1


Dragon 4 (December 1976)
Ads showing:
Women with attitude: 0
Women as treasure type: 0
Illustrations showing:
Women with attitude: 0
Women as treasure type: 0


Dragon 5 (January 1977)
Ads showing:
Women with attitude: 0
Women as treasure type: 0
Illustrations showing:
Women with attitude: 1
Women as treasure type: 0


Dragon 6 (February 1977)
Ads showing:
Women with attitude: 0
Women as treasure type: 0
Illustrations showing:
Women with attitude: 0
Women as treasure type: 1

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[info]brand_of_amber
2007-03-02 11:33 pm UTC (link)
Interesting.

What do the numbers look like if you do covers only? Because I've recently been talking with lots of folks about this, and I've seen that there is in many areas a lot more equality in interior art with the worst offenders often being saved for the cover. (As seen in things like Savant and Sorcerer.)

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[info]mr_orgue
2007-03-02 11:48 pm UTC (link)
Covers are definitely worth looking at but my survey here doesn't give you much to go on. Remember, each block is three consecutive issues:

2007 selection: 0 covers with women.
2002 selection: 1 cover with awesome woman.
1997 selection: 2 covers with women, both playing up the sexy.
1992 selection: 1 cover with a woman, who is archetypal submissive scantily-clad woman in captivity.
1987 selection: 0 covers with women.
1982 selection: 3 covers with women; one I ignored as a cartoon (it's Dixie from What's New, wrapped up for winter), and the other two I classed as 'treasure type'. You could argue both of these with me, but my general rule throughout was to err on the side of caution.

I'm considering doing a full pass across the whole run of covers to get some better numbers, with the only problem being the great holes in my collection over the last five years. Would need to dig around online for images to count properly.

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[info]mr_orgue
2007-03-11 02:10 am UTC (link)
Done some work on Dragon's cover imagery. First post about what I found is here:

http://community.livejournal.com/gametime/19820.html

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