You may have recently seen the mini-uproar about the distorted Ralph Lauren ad, which had bloggers and most sensible people outraged over the continuing insanity about perceptions of female beauty.
Poking around articles about the ad led me to other articles on the fashion industry and pressures on women to attain impossible ideals. Some folks claimed the Photoshopped woman was "perfect". Some claimed that it was merely artistic expression and no one should take it as an actual guideline for how women should look.
Then I found an excellent article in the Huffington Post about the evils of the fashion industry (though I think it can pertain to Hollywood as well). I've long thought that this increasing emphasis on energy-depleting thinness and a state of constant weariness and fraility was just one more way to keep women down. The author, Johann Hari, brings up the work of Naomi Wolf, who focused on this very idea. She manages to match these societal ideals of beauty with times in history when women were changing their typical roles:
"Wolf points out something remarkable in the shifting tides of the fashion world. Whenever women become stronger in the real world, fashion models - our collective vision of Beauty Incarnate - become weaker and scrawnier. In the 1910s, it was considered beautiful for women to have soft, rounded hips, thighs and bellies: most women's natural shape. In the 1920s, when women got the vote, the idea of what was beautiful shrank. Suddenly models became bonier and feeble - and women started to starve themselves. In the 1950s, when women's rights receded, women could be curvy and eat again. With the 1960s and the rise of feminism, models became smaller and smaller - until today, when women are breaking glass ceilings, and emaciated models are the norm."
( Read more... )
Poking around articles about the ad led me to other articles on the fashion industry and pressures on women to attain impossible ideals. Some folks claimed the Photoshopped woman was "perfect". Some claimed that it was merely artistic expression and no one should take it as an actual guideline for how women should look.
Then I found an excellent article in the Huffington Post about the evils of the fashion industry (though I think it can pertain to Hollywood as well). I've long thought that this increasing emphasis on energy-depleting thinness and a state of constant weariness and fraility was just one more way to keep women down. The author, Johann Hari, brings up the work of Naomi Wolf, who focused on this very idea. She manages to match these societal ideals of beauty with times in history when women were changing their typical roles:
"Wolf points out something remarkable in the shifting tides of the fashion world. Whenever women become stronger in the real world, fashion models - our collective vision of Beauty Incarnate - become weaker and scrawnier. In the 1910s, it was considered beautiful for women to have soft, rounded hips, thighs and bellies: most women's natural shape. In the 1920s, when women got the vote, the idea of what was beautiful shrank. Suddenly models became bonier and feeble - and women started to starve themselves. In the 1950s, when women's rights receded, women could be curvy and eat again. With the 1960s and the rise of feminism, models became smaller and smaller - until today, when women are breaking glass ceilings, and emaciated models are the norm."
( Read more... )
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